Mozhgan Mizban: Publications

“Vehicle for Change: Client Teams and Client-Service Interviews,” ZGuide to Leading Law Firms: Zeughauser Group's 2008 Pocket Guide to The American Lawyer Rankings, August 2008

“Navigating the Economic Crisis: The CMO’s Role,” Strategies: The Journal of Legal Marketing, August 2009

"Assessing the Performance of Client Service Teams," ZGuide to Leading Law Firms: Zeughauser Group's 2009 Pocket Guide to The American Lawyer Rankings," August 2009

“The Thrill is Gone: Sustaining Momemtum and Managing the Implementation of a Three-Year Marketing Plan,” Strategies: The Journal of Legal Marketing, October 2006

“Good Marketing Transcends Geography,” Strategies: The Journal of Legal Marketing, April 2004

“A Vision of Future Law Firms,” San Francisco Attorney, April 2004

“Natural Progression: Integration of Marketing, Professional Development and Sales,” Strategies: The Journal of Legal Marketing, June 2003

“Marketing Strategies for Law Firms—Marketing, Professional Development, and Sales,” The Bulletin, May 2003