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Recognized for her professional services marketing leadership, Mozhgan Mizban
is considered among the most innovative and experienced legal marketing strategists.
Specializing in strategic planning, mergers and acquisitions, strategic marketing
plans for law firms, and customized client service programs and interviews,
Mozhgan melds strong leadership and communication skills with more than
twenty-one years of intensive legal industry experience.
Mozhgan has led the in-house marketing departments of law firms as diverse as
Cooley Godward; Nossaman, Guthner, Knox & Elliott; and Hopkins & Carley.
That experience has given her first-hand insight into the challenges of building and
directing law firm marketing and client-development programs, as well as an understanding
of best practices in the marketing arena that offer real bottom-line results.
Mozhgan’s extensive experience in strategic planning includes working with
chairmen, managing partners, and office and practice group leaders to identify hot
growth areas, both substantive and geographic. In addition, her expertise includes
conducting in-person client service interviews, coaching attorneys in marketing
skills, working with attorney teams and individuals to plan and implement marketing
projects, developing proposals to prospective and current clients, orchestrating
media relations and advertising programs, and developing and maintaining
Web technology, among other initiatives.
Mozhgan received a B.S. degree in Information Systems Management
from the University of San Francisco. A founding member of the Bay Area
Chapter of the Law Firm Marketing Association (LMA), she served as its 1994
president. In 2001 she was honored with the Rella Lossy Professional Achievement
Award for her career-long contributions to the practice of law firm marketing.
A frequent lecturer on marketing topics, such as “Integration of Business
Development and Marketing,” “How to Build Consensus,” and “Conducting Client
Service Interviews,” Mozhgan periodically authors similar articles for legal and
business publications.
Zeughauser Group is the firm of choice for legal industry leaders seeking to increase their competitive advantage and profitability, enhance market position, and strengthen organizational culture.

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